I’m still amazed at your marketing knowledge.

Tom

And what their web pages will look like… there’s an old adage in retail advertising that “the more you tell, the more you sell”.

I prefer, wherever possible, to provide both options: snapshots for the attention-deficient and expanded info for those who require more detail. The web is the perfect medium for this.

That’s also the idea behind the collapsed/hidden info for all the free resources on the Resources page. (Did you miss that?)

Click on any of the resource titles in the left-hand column at http://viralleads.info/nmreport/resources.html to see it in action.

John

Can’t wait!!
Tom

The two options sound great and seem to fit into my intentions, which in part is to offer the publication as a value adding gift to people I am already working with. Of course the people I have not encountered yet are totally different.

Eric

You have both options already built-into the system: two separate landing pages…
1. An opt-in page for people not already on your list.
2. A personalised landing page for people on your list that lets them download without signing up.

There are two download pages as well…
1. A personalised page (for people who were already on your list — and for those who opt in and are now on your list)
2. A generic page you can send individuals of your choosing to.

The script for handling all this is included in the package. No special installation required.

Flexibility is the keyword here.

John

But certainly flexibility and options.

Eric

That’s an option you’re free to use if you prefer. It makes it harder to follow-up with the autoresponder messages that enlarge on the content of the report and focus on individual resources, but it’s entirely up to you.

John

B. sending them to the Squeeze page to download for themselves and entering into the “system”

I fancy seeding copies of the publication widely and letting the book do the work.

Eric

If you read the offer carefully, you’ll see that it’s exclusive to my private list members and blog subscribers. If you recall, I mentioned that this would be going out just ahead of the public release.

In the next 48 hours we’ll finish the installation of the affiliate software on the six domains involved, now that they’ve been white-listed for running the applicable scripts under the new hosting security rules introduced last week, without notice. After that’s done, we can begin accepting personalization details for the Report and mini-site licensees and start processing them and getting them to you.

Once you have them installed on your own domain you’ll be free to begin offering the Report from your site.

John