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The PearlMaker Sponsoring System: Overview PDF now available for download
February 22nd, 2010 | 
Author: 
The long-awaited PearlMaker Professional Sponsoring System is finally nearing release… the only Fourth Generation™ system of its kind (five years in development and testing by The Profit Clinic).
Its final structure and sub- systems can be seen in the newly released PearlMaker Overview PDF document (15 pages) available from http://myPearlMaker.com/bulletins/overview-2010.pdf (no registration required).
For all those network marketing professionals who’ve been waiting patiently for this “mother-of-pearl” of all business building systems, it’s time to think about planning for the imminent launch. Stay tuned for announcement of free webinars, pre-launch templates and more in the coming week.
Here are some sample pages showing snapshots of the PearlMaker Process, Module One (Relationship Building) and Module Two (Delivery and Training). The content component of Module One isn’t shown here.
The updated PearlMaker web site will be online in the next 24 hours at http://myPearlMaker.com.
Author Profile Consults to managements of direct selling companies, small business and home business owners. Writes regular columns and feature articles for various business media, online and offline. Author of several best-selling business books. Presents seminars and workshops, webinars and other training programs. Creator of Fourth Generation Thinking, Selling, Business Systems. Read more from this author
Posted in Best Practices, Sponsoring Methods, Sponsoring Systems, Sponsoring Tools | 
Tags: blogs, pearlmaker, twitter, videos, web 2, webinars, youtube
5 Responses to “The PearlMaker Sponsoring System: Overview PDF now available for download”
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Hi John
Good one. Great to see the progress being made. Even better cause I just got the blog syndication going – your post is the first one syndicated to my blog http://stimulus.youle.com.au
Looks good – and it updated my Twitter status and it copied through to Facebook. Looks all systems go -now to do the same for my second blog.
Fantastic.
Hi Eric
Glad the connections all worked properly.
Like I always say, technology is like your MLM downline… brilliant — when it works!
John
Yes the setup is working fine – hope it stays that way. Your new post (Push Pull) came through and added to my blog and the status update rippled through to Twitter, Facebook, LinkeIn, Mybloglog etc before I even knew about it.
I have an observation. The Qualifying funnel and indeed much of the foregoing Viral Networking suggested that the input to the funnel was substantially viral and automatic, and in particular did not involve “you” at the early part of the proceedings. “You” featured at step 8 of the funnel.
Introducing Social Media means that you are up front central at the mouth of the funnel, potentially the first point of contact not the last. That does not preclude vitally generated prospects, and it would be interesting to have your thoughts on the potential percentages of prospects generated via Social Media -vs- Viraly generated (via publications and funded proposals).
But accepting the Social media component and the sponsor mentor role at the end of the funnel, I assume that one needs to project two different persona.
The front end (social media) relationship building, demonstrating ethics, personal interests, character, adding value etc. Whiles as the sponsor – business interests, training skills, mentoring, business knowledge.
Did I get that right – because it affects the way one develops the Social Media element.
Interesting – Eric
PS – this approach is great for me as it does not require numerous upfront phone calls (cold calling). So I hope that it works, so I can restrict phone calls to a few people I have build up a relationship with.
Sounds like you’ve misunderstood something, somewhere, Eric. Of course you have to be involved from the start, just not actively involved on a personal level. You can’t build a relationship, however tenuous, with a phantom. No way would I turn up for my wedding expecting to meet my bride for the first time! *lol*
There’s no more viral form of networking than social networking, so I’m not sure where the distinction you draw between them falls, or what that distinction might be.
Stage 8 isn’t the first appearance or contact involving you. Stage 6 involves YOUR opportunity, stage 7 involves YOUR support team and stage 8 involves YOU as sponsor and mentor.
If you weren’t involved long before this, there’s no way they’d make those decisions in your favour.
Social networking and bookmarking, etc are a key part of the lead generation function, not the funnel itself. This is why you need more than one blog.
As far as separate personae are concerned, I think it’s vital to project an integrated, wholistic view of yourself so that the prospect gets to know the whole person, not just “managed” aspects. That way they get a more balanced impression and are less likely to feel that the process is being “stage managed”… that what they see is what they get.
The other aspect of all this is the time frames involved. They can be extremely short. I’ve seen processes that would previously have taken weeks, even months (because of hostile spouses, bad past experience, etc) turn around in literally HOURS.
Remember the thrust of this approach is QUALITY, not QUANTITY. Keep it manageable and personal, especially once they reach around stages 4-5 of the funnel. The quantity will come through duplication, not through personal recruiting — although that needs to be maintained to keep your own excitement high and to set a valuable example to your team.
Hope this helps to clarify things a bit better.
John
Hi John
That’s what I was saying – the Viral Networking although done under your name did not involve personal input from you, would not be known to you until they entered the funnel. Indeed the suggestion being that the number of people entering the funnel could preclude any meaningful interaction, until they had qualified themselves , through a sustained interest. At which time personal interaction was appropriate and practical.
Understood that you would be involved in providing company and team information – but you would not be the focus, only the conduit. Any would rely on company information for the process – (team information could be harder).
The Social Media route suggests building the relationship up front, with “effectively” a warm rather than cold market. Probably restricting interactions to
F- family
O – occupation
R – recreation
M – money
being sparing in promotion of business etc. Viz operating in a “Pull” mode.
The building of the business side of prospect awareness of you being at the end of the funnel when you explain why they should join you.
Eric